The company focused on the 'selfie' aspect that people can share on social media which create huge buzz among people. And with the launch of the iPhone X, Apple put out its ‘Shot on iPhone’ campaign to promote how amazing their cameras were. Apple: Shot on iPhoneīeing an iconic brand in the market, even Apple requires a marketing strategy that would help them to retain their customers. This campaign became the most successful viral marketing campaign on social media in the year 2020. A good way to make sure customers learn and recommend further.

This campaign brought new people to Zoom and got them to explore different features.

Another great thing was customer value-added service. How did Zoom perform? Over 50,000 people signed just to take part in the competition. A monthly competition with three prizes per month. They could share videos or pictures using zoom’s virtual background feature. It had introduced the monthly competition for remote workers. Zoom, a video conferencing platform, had come up with a Virtual Background Competition in March 2020. When people got stuck at home due to Covid-19, that's when Zoom came up with a great social media campaign contest and giveaway. Zoom Virtual Background Challenge Zoom Virtual Background Challenge ALS Ice Bucket Challenge What makes something go viral? 1. Some of the examples of top viral marketing campaigns are:ġ0. It encourages people to share with other people to reach a larger audience and thereby making the advertisement go viral, much in the same way that a virus spreads from one person to another. In other words, it is a digital marketing strategy that tries to convince the customer to become a brand advocate of the existing products/services. Viral Marketing is a business strategy that uses a social media platform to promote a product or service. And one of those strategies is known as Viral Marketing. Taking an edge over this, various companies come up with unique marketing strategies in order to make their brand viral.

Due to this, more people are found to be active online. As it offers low-cost data plans and cheaper smartphones which let them surf the world easily. The number of netizens accessing the internet has increased with the arrival of JIO in India.

Breaking into fedex dropbox